Based on a December 26, 2014 article in USA Today entitled “Bowl Game Attendance on Decline But TV Interest Grows,” author Brent Schrotenboer states, “Although ticket demand is relatively low for lesser bowls, millions of viewers keep watching, even though it’s the Camellia Bowl in Montgomery, Ala., a game that drew just 20,256 fans a week ago but attracted the average television audience of 1,114,000, in accordance with ESPN.”
Schrotenboer goes on to state, “Only 1 bowl game this past year drew fewer than 1.2 million viewers typically, in accordance with Nielsen. That’s better than the 1.1 million who watched an opening day baseball game this past year involving the watch super bowl 2019 online free Yankees and Boston Red Sox. Nationally broadcast regular season baseball games in 2012 and 2013 averaged about 680,000 viewers.”
Can you imagine then a following scenario for the college football bowl season:
ESPN builds its television studio strictly for the goal of hosting college bowl games. The tv screen network already owns and operates 11 bowl games. In that way, it has no middleman to deal with for these additional events, eliminating being forced to negotiate with a separate facility to host the game. No costs for having to drive production trailers or fly technical crews halfway throughout the country.
Because this facility would be built as a tv studio and not as an outdoor multipurpose arena, ESPN will make attending the bowl game a real multimedia experience for the fan, with special effects like lasers. lights and smoke. The network could ensure the bowl experience for the live attendee as well as the television viewer to be unlike any other.
But here’s the catch: the ESPN studio could have merely a limited amount of seats, say 5,000 or less, which will minimize construction costs. The studio wouldn’t must be much bigger than the common college football program’s practice facility. Just big enough showing to the million plus viewers that there are actually some fans in the stands. Thus, there wouldn’t be considered a single bad seat in the house. You’d rest assured an up-close and personal bowl experience. And due to the intimate atmosphere, the sounds from the fans would reverberate throughout the facility.
Because of the limited way to obtain seats, this could force ticket demand (and prices) up. Forget about 60,000- or 80,000-seat facilities which can be less than a quarter full. It will be a 180-degree change from the existing experience, in which many schools need certainly to depend on daily deal sites to simply help unload their share of allocated tickets.
Thus, the universities would benefit since they wouldn’t have to choose the tens and thousands of tickets they cannot sell (even on Groupon).
ESPN could use this facility multiple times during the expanse of the two- to three-week bowl period.
For instance, this year five additional college football teams qualified for a pan that these were not invited to. That’s two additional games that the schools and network are not generating millions of dollars from, forcing television viewers to instead watch sitcom reruns when they’d much rather be enjoying a live sporting event. And advertisers prefer to be buying time on a tv program that a lot of viewers will watch live and can’t fast-forward through their commercials.